CMO Next, the community for the CMO of tomorrow

CMO Next is the ultimate network for the next generation of CMOs. Connect, grow, and get inspired alongside like-minded marketing and communications professionals.
CONNECT WITH THE MARKETING LEADERS OF TOMORROW

As a CMO Next member, you benefit from effortless connections with peers, free access to exclusive content, and invitations to premium events. Don’t miss the Next Dinner—a truly unforgettable experience you’ll want to be part of. Join us and help shape the future of marketing leadership.

Benefits for members

  • Access to the annual Next Dinner
  • Next Circles and Bootcamps on current marketing topics
  • VIP visits to leading companies and their CMOs
  • Access to our CMOtalk app with papers, insights, and more
  • NIMA PE points for accredited events

Membership: € 895,-

CMO NEXT Members

Upcoming event

CMO NEXT Dinner: The beauty of imperfection
June 11, 2026 | 17:30 – 22:15
The Mauritshuis, The Hague

In a world focused on optimization and perfection, real progress requires experimentation, doubt, and failure. Learning from imperfections helps shape the future. At this edition of the CMO Next Dinner, we explore how leaders turn experience into innovation, seeing opportunity where others see obstacles.

Dine among masterpieces, enjoy a private museum tour, and connect with top leaders. Be inspired by keynote speakers such as Peter Field & Mariëlle Krouwel (CMO at Nationale-Nederlanden).  An unforgettable evening of insight, ideas, and connection awaits!

Limited number of seats available.
Are you a member? Register via the CMOtalk app.
Want to join as a guest? Send a message to sabine@cmotalk.nl.

Advisory Board Members

Boukje Taphoorn is the former Chief Marketing & Sustainability Officer at bol, where she transformed the brand into a social media love brand and achieved B Corp certification.

As a leading marketing executive, she brings extensive experience from Google, Unilever, and Wieden+Kennedy. Boukje currently serves on the advisory board of nexeye and CMOtalk.





Advisory Board Members

Bas Verheijen is an accomplished executive and top marketer with a proven track record of building profitable businesses, from large corporates to launching Picnic from the ground up.

Named CMO of the Year 2026, he is widely recognised as one of the Netherlands' most prominent (retail) marketers. He combines strategic vision with hands-on leadership and deep expertise in brand positioning and digital marketing. With over 30 years of experience and more than 20 consecutive years in the Dutch BVA Top 100 Marketers, Bas also serves on the advisory board of CMOtalk.





Advisory Board Members

Tisha van Lammeren leads the Mass Market organisation at Odido, overseeing the Odido, Ben, and Simpel brands. She drives growth across mobile, fixed, and FMC services for both consumers and small businesses.

With a mission to challenge the market's duopoly and become the ultimate customer champion, she combines strategic leadership with a passion for impact. As a proud ambassador of 'Join Us' and 'Mind Us', she supports Odido's efforts to combat loneliness among young people. Tisha also serves on the advisory board of CMOtalk.




Criteria for a CMO Next Membership

  • You hold a senior marketing role within a large company, an important division, or a fast-growing scale-up
  • You have an active role as Head of Marketing or an equivalent position and report to a Chief Officer (Marketing, Commerce, or Growth)
  • You are responsible for a significant marketing budget
  • Your organization is not primarily focused on selling products or services to marketers, and you are willing to actively contribute to our community
  • You are a senior marketer in roles such as Marketing Manager, Senior Marketing Manager, Marketing Lead, or Head of Marketing
  • You agree to the CMOtalk code of conduct
  • The 2026 terms and conditions can be downloaded here




Criteria for a CMO Next Membership

Full access to the CMO Next Community

The CMO Next App is the central platform for all community interactions, event registrations, and exclusive content. What does the app offer?

  • Easy access to all research reports and whitepapers
  • Simple networking with other Next members
  • Direct updates on upcoming events
  • Seamless event registration—all in one place

Als Next member ontvang je een e‑mail met activatiedetails. Vragen?
Neem gerust contact met ons op via events@cmotalk.nl.

As a Next member, you will receive an email with activation details.
Questions? Feel free to contact Sabine Mallo

Register now for CMO Next


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