The afternoon began with an interactive masterclass on Attention Marketing in the Auditorium, led by author and Managing Director Klaas Weima and Prof. Dr. Ir. Peeter Verlegh. Ruud de Langen joined the panel discussion that followed.
The evening commenced with an aperitif in the historic Research Library, followed by an exclusive guided tour of the Rembrandt–Velázquez exhibition, led by several of the museum’s curators. We concluded the evening with a private dinner and spectacular performances in the Gallery of Honour.
